IHED-621: Com Strategies Health Educ

Credits 3.00
Academic Level
Graduate
Instructional Method
Lecture
This course examines theories, models, and best practices in health communication, including the use of technology, media, and imagery in health communication campaigns. Students will create and tailor messages, select appropriate communication channels, and pilot test messages. This overview introduces students to the many ways that health education specialists may reach and communicate with communities, going beyond teaching groups and mass media campaigns to new forms of communication such as social media, `edutainment` and `gameification` of health education messages. [3 credits]