PLAN-504: Research Trends in Philanthropy

Department
Credits 3.00
Academic Level
Graduate
Instructional Method
Lecture
Examines current research in philanthropy including the impact and trends from national organizations such as the Giving Institute. Creates metrics for the evaluation of fundraising strategies. Explores the role of on-line giving, the use of social media and crowdsourcing strategies in fundraising effectiveness. In the culminating project, students will summarize and complete a research paper on a new trend in philanthropy. [ 3 credits ]