Summary
The Program of Study in Business is designed to ensure all Notre Dame Business graduates meet the following core competencies identified by major employers in the Baltimore/Washington corridor:
- Integrate quantitative and qualitative skills to solve problems and support decision making,
- Demonstrate effective leadership skills in a team environment,
- Communicate effectively in all business environments with different types of media, and,
- Use technology to enhance business productivity and the quality of decision making
Graduates of the Business Program of Study work in a variety of fields such as accounting, banking, marketing research, project and product management, human resource management, health care administration, nonprofit management, information systems, marketing, portfolio management, investments, law and many different type of entrepreneurial adventures.
The Academic Program in Business
Undergraduate Degree
The undergraduate Business degree is offered in three instructional formats.
- 16 week traditional semester via the Women's College - primarily face-to-face class meetings with 5 to 25 students enrolled.
- 8 week hybrid course format in weekday evenings from 6:00 pm - 8:45 pm - College of Adult Undergraduate Studies (CAUS) - combination of eight face-to-face class meetings along with additional learning online. Students are not required to be online at the same time. Class sizes vary from 5 to 25 students.
- 8 week totally online course format - NDMU Online - 24/7 IT and library support available - Students rarely required to be online at the same time. Class sizes do not exceed 20 students.
Courses
Courses are small and very interactive. NDMU faculty are committed to helping students succeed and value greatly student experiences and contributions. Students should expect their thinking to be challenged in a productive and respectful manner. Per Federal guidelines and university policy, each 3 credit course, regardless of course length or format, involves a minimum of 37.5 hours of instruction and at a minimum of 75 hours of student work outside of class time.
Foundation Business Courses
Courses in Management, Finance, Marketing, Economics, International Business, Law and Accounting provide a solid foundation in the fundamentals of business. [30 credits]
Skills-Based Courses
Courses in data analysis, professional communication, business research, teamwork, negotiation and leadership enhance the technical skills necessary to compete in the workplace. [15 credits]
Business Elective Courses
These upper-division courses challenge students to address complex business problems in a chosen field of interest such as finance, management, marketing, international business and human resource management. Students are required to complete two business elective courses but are encouraged to take additional business electives if possible. [6 credits]
Advanced Business Policy and Practicum
These two courses enable students to apply the knowledge and skills learned throughout the degree program to strategic issues in business management and in the workplace. The successful completion of Advanced Business Policy, the capstone course, is required of all business majors and should be taken during the student's last semester of study. The four-credit practicum course is required for all Women's College business majors and CAUS as well as NDMU Online students who do not have at least two years of full-time professional work experience. The practicum includes a 120-hour internship. [3 to 7 credits]
Students complete their degree requirements either by completing courses for a concentration in accounting, or by completing at least two 400-level Business Elective courses. [6 to 12 credits]
Accounting Concentration
Intermediate and advanced accounting courses are offered for those WC students interested in preparing for the Certified Public Accountants (CPA) exam. Business students must complete 12 credits of intermediate and advanced accounting courses to fulfill their accounting concentration requirements. Students preparing to take the CPA exam are encouraged to complete as many accounting courses as possible. [12 credits]
A grade of C or better is required for all courses in the Business major or Business minor. Transfer students must complete a minimum of five courses in the Business Major regardless of the number of credits accepted in transfer.
Business Minor
The Business and Economics Department works closely with students in other majors interested in a Minor in Business. Students with a Business Minor are better prepared to understand and respond to the business environment in which their career fields operate. Flexibility of the Business Minor ensures students have the ability to choose those business courses most helpful in their career fields. The Business Minor comprises six courses (18 credits) and requires the student complete at least one course in Economics and BUS-416 Managing Financial Resources. No more than three courses from the student's Major may be applied to the completion of the Business Minor. No more than nine credits may be transferred into the Minor.
Entrepreneurship Minor
The Entrepreneurship Minor provides an introduction to both business entrepreneurship and "social entrepreneurship" for students from any major area of academic study. A social entrepreneur is someone who recognizes a social problem and uses entrepreneurial principles to organize, create and manage a venture to promote social change. The Entrepreneurship Minor provides students with an opportunity to develop a business plan for either a social or for-profit entrepreneurial organization appropriate for pursuing investors or grants. The Entrepreneurship Minor provides all students whose professional plans would benefit from entrepreneurial perspectives and skills a chance to develop their problem solving, negotiation, organizing, ambiguity and risk tolerance skills. The Minor requires the completion of 7 courses (21 credits): BUS-302 Principles of Management, BUS-303 Principles of Marketing, BUS-416 Managing Financial Resources, BUS-401 Entrepreneurship I, BUS-402 Entrepreneurship II, plus two elective courses offered by several departments on campus and chosen and approved in consultation with the Chair of the Business and Economics Department. Business Majors do not take BUS-416. No more than three courses from the student's Major may be applied to the completion of the Entrepreneurship Minor.
Five-Year Option: B.A./M.A.
The Five-year Option enables a full-time WC undergraduate Business Major or Minor student to complete the Bachelor of Arts and the Master of Arts in Leadership and Management degrees in five years. A student wishing to pursue a five-year integrated Program must meet with her advisor and the Chair of the Business and Economics Department before she registers for the fall semester of her senior year to plan her Program of Study and to determine program eligibility and review program requirements.
Study Abroad
Study abroad opportunities exist for all three student groups. They range from a full semester abroad to a 10 day study tour lead by NDMU faculty during winter, spring or summer break.
Required Core Courses for Major in Business (Credits)
BUS-105 Introduction to Business and Entrepreneurship (Women's College only, waived for transfer students) (3)
BUS-225 Data Analysis for Business Decisions (Women's College only) (3)
BUS-253 Financial Accounting
BUS-254 Managerial Accounting
BUS-302 Principles of Management (3)
BUS-303 Principles of Marketing (3)
BUS-304 Legal Environment of Business I (3)
BUS-310 Professional Communications (3)
BUS-311 Research and Data Analysis for Business Decisions I
BUS-312 Research and Data Analysis for Business Decisions II
BUS-313 Research and Data Analysis for Business Decisions III
BUS-321 Corporate Financial Management (3)
BUS-334 Teamwork and Negotiation (3)
BUS-350 International Business (3)
BUS-360 Business Research (Women's College only) (3)
BUS-3XX Research and Data Analysis for Business Decisions I (CAUS and NDMU Online only) (3)
BUS-3XX Research and Data Analysis for Business Decisions II (CAUS and NDMU Online only) (3)
BUS-3XX Research and Data Analysis for Business Decisions III (CAUS and NDMU Online only) (3)
BUS-400 Leadership (3)
BUS-432 Advanced Business Policy (capstone) (3)
BUS-461 Business Practicum (Req'd for Women's Colg, CAUS, & NDMU Online only when student has lt 2 yrs of FT prof exp) (4)
ECO-211 Introduction to Macroeconomics (3)
ECO-212 Introduction to Microeconomics (3)
ECO-402 Money and Banking (3)
Computer competency is required. A student may demonstrate this competency by one of two methods:
- complete CST-130 Introduction to Microcomputer Applications (or a comparable course) with a grade of "C" or better, or,
- earn a passing score of 70 percent on the CST-130 Challenge Exam. Business majors must fulfill the General Education Math Requirement with MAT-103, College Algebra, or Calculus.
Students are required to complete either the accounting concentration or at least two of the 400-level business elective courses listed below.
Business Electives (6 Credits)
BUS-401 Entrepreneurship I (3)
BUS-406 Leading Innovation and Change (3)
BUS-436 Socially Responsible and Sustainable Business Practices (3)
BUS-442 International Finance (3)
BUS-451 Women in Leadership (3)
BUS-482 Consumer Behavior (3)
BUS-483 Integrated Marketing Communications (3)
BUS-484 Investment Management (3)
BUS-485 Advanced Financial Management (3)
BUS-486 Human Resources Management (3)
Accounting Emphasis (12 Credits)
BUS-337 Intermediate Accounting I (3)
BUS-338 Intermediate Accounting II (3)
Select a minimum of two courses from the following:
BUS-305 Legal Environment of Business II (3)
BUS-335 Cost Accounting (3)
BUS-340 Tax Accounting (3)
BUS-341 Corporate Tax Accounting (3)
BUS-412 Auditing (3)
BUS-421 Advanced Accounting Theory I (3)
Four-Year Plan
Below is a sample Program of Study for the Business Major.
Students should select courses with the assistance of a faculty advisor.
See Course Description for prerequisites and corequisites.
Fall | | Spring | |
First year |
|
|
|
NDMU-100 First Year Seminar |
3 |
BUS-334 Teamwork and Negotiation |
3 |
ECO-212 Microeconomics |
3 |
ECO-211 Macroeconomics |
3 |
ENG-101 College Writing |
3 |
Foreign Language (if required) |
3 |
BUS-105 Create Your Future: Introduction to Business and Entrepreneurship |
3 |
General Education/Electives |
6 |
Foreign Language |
3 |
Computer Competency Completed |
|
[15 credits] |
|
[15 credits] |
|
Second year |
|
|
|
BUS-253 Financial Accounting I |
3 |
BUS-254 Managerial Accounting II |
3 |
BUS-303 Principles of Marketing |
3 |
BUS-310 Professional Communication |
3 |
BUS-302 Principles of Management |
3 |
BUS-225 Data Analysis for Business Decisions |
3 |
General Education/Electives |
6 |
General Education/Electives |
6 |
[15 credits] |
|
[15 credits] |
|
Third year |
|
|
|
BUS-321 Corporate Financial Management |
3 |
BUS-350 International Business |
3 |
BUS-304 Legal Environment of Business I |
3 |
BUS-400 Leadership |
3 |
Gen. Ed./Electives and/or Accounting concentration and/or Business electives |
9 |
Gen. Ed./Electives and/or Accounting concentration and/or Business electives |
9 |
[15 credits] |
|
[15 credits] |
|
Fourth year |
|
|
|
ECO-402 Money and Banking |
3 |
BUS-432 Advanced Business Policy |
3 |
BUS-360 Business Research |
3 |
BUS-461 Business Practicum |
4 |
Business Elective or Accounting Concentration |
3 |
Business Elective or Accounting Concentration |
3 |
General Education/Electives |
6 |
General Education/Electives |
6 |
[15 credits] |
|
[16 credits] |
|
Note: Business electives in management, marketing, finance, international business or human resources management may be taken in junior year if prerequisites are completed.
Accreditation
Accreditation Council for Business Schools & Programs (ACBSP)
ACBSP promotes excellence in business education. It focuses on strong student learning outcomes and teaching excellence.
BUS-105 Create Your Future: Introduction to Business and Entrepreneurship
Begins with the learner developing a profile of her ideal work experience and explores how that ideal may be met through a career in business. Placing the learner in the role of a new business entrepreneur, the course exposes the learner to all the disciplinary aspects of starting a new business (management, marketing, finance, accounting, human resources, legal and economics) by focusing on the tasks that must be accomplished. This hands-on approach to starting and running a business exposes students to the complex world of the small business entrepreneur and helps them determine which area of business they wish to study in depth. [3 credits]
BUS-225 Data Analysis for Business Decisions
Emphasizes the foundation areas of data management, interpretation, and analysis. The course focuses on methods tomanage and explain data, describe and interpret data quantitatively using statistical techniques, and apply the results to make better management decisions. Data Analysis involves using statistical methods to understand and interpret data acquired in business applications. In this course students will learn techniques to manage data using Excel tools, explain data through charts and graphs, and describe and interpret data in probabilistic terms. [3 credits]
BUS-253 Financial Accounting
Introduces principles and practices leading to the preparation of a balance sheet, income statement and statement of cash flow. Presents the basics of accounting principles and its applications in the business world. The course explores the concepts and techniques of accounting for individual proprietorships and corporations. [3 credits]
BUS-253W Workshop: Financial Accounting
BUS-254 Managerial Accounting
Builds on material covered in the Financial Accounting course. Focuses on understanding and developing managerial accounting skills that help analyze the cost of production in a manufacturing environment. The course introduces the topics of budgeting, planning and controlling of costs in a business operation. Prerequisite:
BUS-253 or
BUS-211. [3 credits]
BUS-255 Personal Financial Management
Develops a realistic approach to managing personal finances and creating a personal financial plan. Students will be introduced to the fundamentals of sound financial planning, goal setting, and strategies to accomplish those goals. Students will also learn how to manage credit; invest for the short-term, medium term, and long term; create a retirement plan; and evaluate life insurance, homeowners insurance and car insurance policies. [3 credits]
BUS-302 Principles of Management
Examines organizational, human resources, operational, and functional aspects of ethically managing activities of diverse workforces in organizational settings. Analyzes traditional managerial functions of planning, organizing, leading, and controlling within the context of changing demands in organizations that compete effectively in an inter-connected, global environment. [ 3 credits ]
BUS-303 Principles of Marketing
This course introduces the language of marketing the strategic marketing process. While formulating viable marketing strategies for diverse business situations, learners will gain experience gathering and analyzing industry and market data, as well as implementing core-marketing concepts such as market segmentation, targeting, positioning, and the marketing mix in the formulation and implementation of real-world marketing strategies. This course culminates in the development of a marketing plan for a new product, service or retail establishment. [ 3 credits ]
BUS-304 The Legal Environment of Business I
Explores the legal environment of business, including contracts, implications of the Constitution and our structure of government, sales and employment law, legal substitutes for money, consumer and creditor protection including bankruptcy, and types of business organizations. Focuses on the implications of law for the business leader and practical ways to track changes in the law. [3 credits]
BUS-305 The Legal Environment of Business II
Builds on material covered in Legal Environment of Business I. It explores commercial paper, debtor-creditor relations, real property and estates, accountants' liability and secured transactions. In addition, students examine the legal aspects of the various business forms in greater detail. Prerequisite:
BUS-304 or permission of chair. [3 credits]
BUS-310 Professional Communications
Explores communications contexts within organizations and refines written and oral communications skill used in business and professional settings. Emphasizes appropriateness, effectiveness, and nuance while taking into consideration situation, audience, and delivery mode. Learners use common business communications tools and technologies as well as social media. Prerequisite: ENG-101 or IDS-100 (honors section). [ 3 credits ]
BUS-321 Corporate Financial Management
Emphasizes the foundation areas of finance to educate students in financial decisionmaking. Introduces concepts including time value of money, net present value and alternative measures used in financial decisionmaking, financial ratio analysis, capital budgeting, cost of capital, and asset valuation. Prerequisites for Business majors:
BUS-253,
BUS-254. Prerequisites for International Business majors:
BUS-253. Recommend completion of general education requirement in math. [3 credits]
BUS-327 Prof Selling & Negotiation
Current theory and trends in sales, negotiation and persuasive communications. Students explore the knowledge and skills necessary to effectively apply professional sales and principled negotiations techniques to both their professional and personal lives. Class is highly experiential and requires extensive class participation. 3 credits.
BUS-334 Teamwork and Negotiation
Analyzes the dynamics, structure and function of teams in businesses and other organizations. Examines the framework and components of conflict resolution and negotiation in both organizational and personal situations. Learners will assess and strengthen key interpersonal skills. This course utilizes role active learning pedagogy extensively including role plays, small group exercises, and simulations. [3 credits]
BUS-335 Cost Accounting
Introduces cost data as a tool for management decisionmaking. The course provides an in-depth examining of volume-profit analysis, budgeting, job order costs and variance analysis. Prerequisite: BUS-254. [3 credits]
BUS-337 Intermediate Accounting I
Covers collecting, adjusting and presenting of accounting information. Emphasizes understanding published financial statements and developing a framework for analyzing a wide variety of financial reporting issues. Students examine topics including cash, short-term investments, receivables, payables, inventories, and operational assets and liabilities. Prerequisite: BUS-254. [3 credits]
BUS-337L Lab: Intermediate Accounting I
BUS-338 Intermediate Accounting II
Builds on material covered in
BUS-337. Provides information on stockholders' equity, long-term investments, long-term debt, pensions, leases, financial statement analysis and price-level accounting. Prerequisite:
BUS-337. [3 credits]
BUS-340 Tax Accounting
Focuses on federal tax laws as they apply to the individual. Introduces gross incomes and exclusions, tax determination, passive activity losses, itemized deductions, tax credits and property transactions. Students examine tax planning considerations and tax avoidance techniques. Prerequisite: BUS-254. [3 credits]
BUS-341 Corporate Tax Accounting
Focuses on federal tax laws as they apply to corporations, S corporations, partnerships and estates. Students examine tax analysis and determination for management decisionmaking, filing requirements for estates and trusts, and choosing an entity selection to minimize tax liability. Prerequisite: BUS-254. [3 credits]
BUS-350 International Business
Critically analyzes factors affecting business operations in the global marketplace. It introduces theories and practical strategies for evaluating constraints and opportunities resulting from economic, cultural, legal, and ethical differences to political and financial realities at home and abroad. Also provides hands-on opportunities for analyzing international business opportunities, developing international competitive strategies, and for comparing and contrasting different entry modes. Prerequisites:
ECO-211 or
ECO-212. Fulfills general education requirement in cross-cultural studies. [3 credits]
BUS-360 Business Research
Introduces students to key sources of secondary data and basic research methods that enable them to define the research problem, develop the research plan, collect, evaluate and organize relevant information, develop findings and conclusions and recommend a preferred course of action supported by analysis. Students will learn core primary research concepts such as how to locate key industry and customer information via secondary databases as well as to design an electronic survey and conduct a focus group. [ 3 credits ]
BUS-380 Introduction to the U.S. Health Care System
Introduces the student to the organization and structure of the U.S. health care system, including institutions, health cae professionals and government programs that influence the delivery of health care services. Thes student is also introduced to policy issues relating to access, efficiency and auqlity of health care services. [ 3 credits ]
BUS-400 Leadership
Identifies important leadership concepts used to critically evaluate students' perceptions about leadership and describe relevant leadership attitudes, behaviors, and skills. Incorporates a variety of experiences including self-assessment, skill development, and small group team activities to strengthen personal and organizational leadership. Integrates course learning, experience and feedback to assess individual leadership skills and identify personal development needs. Prerequisites: Junior/Senior standing. [3 credits]
BUS-401 Entrepreneurship I
Provides a thorough overview of the complete process of developing and launching for-profit, non-profit or social business ventures. Topics include idea generation strategies, executive summaries, brand creation and selection of business names. Students will gain an understanding of bootstrapping, scalability, promotion, distribution and pricing. The importance of laws and regulations for all aspects of a new venture will be explored. Patents, copyrights, contracts and regulations will also be discussed. The major component of this course will be application of market research skills to research databases and primary/secondary sources of information to complete a formal assessment of the viability of a business idea. This course will culminate in the completion of a feasibility analysis to test assumptions derived from market research. Prerequisite:
BUS-303 or permission of chair. [3 credits]
BUS-402 Entrepreheurship II
Continues the progression set forth in Entrepreneurship I by teaching students the process for developing a comprehensive business plan for an entrepreneurial start-up endeavor. Additionally, students will be assigned a successful entrepreneur from the student's field of interest to serve as their mentor throughout the semester. Students will learn how to prepare a financial plan. They will analyze actual business agreements to gain familiarity with the language of and issues contained in those documents. Students will build marketing competencies essential to building and sustaining a new venture, such as how to identify customer needs, determine correct target markets and develop sales/marketing tactics and strategies. Students will also prepare and deliver an oral presentation of their plan from the perspective of an entrepreneur presenting to potential investors. Prerequisite:
BUS-401. Corequisite:
BUS-416 or
BUS-321 or permission of chair. [3 credits]
BUS-406 Leading Innovation and Change
Examines the core problems organizations and individuals face as they move through the dynamic processes of innovation and change. Students will identify highly successful change efforts and evaluate the strategies and techniques used. The key issues of changing behaviors, overcoming resistance to change and the role of leaders and followers in the process will be important themes. [ 3 credits ]
BUS-411 Topics in Business
Explores contemporary topics in business such as non-positional leadership, leadership's dark side, managing human capital, healthcare and sports marketing. [3 credits]
BUS-412 Auditing
Explores principles and practices of auditing through use of problems, questions and specimen working papers applicable to a balance sheet audit. Emphasizes techniques and routine procedures by applying the principles to a realistic audit. Prerequisites:
BUS-212 or
BUS-254, accounting concentration or permission of chair. [3 credits]
BUS-416 Managing Financial Resources
Provides students with an overview of the accounting and financial tools necessary for managers. Addresses the development and analysis of basic financial statements, the development of budgets (both operating and capital), and other techniques of financial analysis for management decisionmaking. Prerequisite: general education mathematics requirement. Business majors may not take this course; students who have taken
BUS-261 may not take this course. [3 credits]
BUS-421 Advanced Accounting Theory I
Focuses on more complex topics in financial accounting. Emphasizes accounting theories and practices used in partnerships, business combinations and consolidations. Prerequisite:
BUS-338. [3 credits]
BUS-427 Business Study Tour
Tours to various parts of the world designed to combine study and travel. Examines the interplay of culture, politics, economics, and society of tour country; compares approaches to economic and social policies in tour country and the United States; examines how tour country's awareness and public perceptions of environmental issues have changed over time; explores how different economic and cultural systems in the U.S. and tour country affect life in the other countries. Organized and directed by members of the department. Fulfills general education requirement in cross-cultural studies and serves as a 400 level business elective for undergraduate students. [ 3 credits ]
BUS-432 Advanced Business Policy
Provides opportunities for students to apply knowledge gained from their core business courses to the formulation, implementation and evaluation of strategic management initiatives through case studies of specific organizations. Designed as a capstone experience. Prerequisites:
BUS-302,
BUS-303,
BUS-321 and senior standing. [3 credits]
BUS-436 Socially Responsible and Sustainable Practices
Studies and analyzes the increasing pressures on organizations to make the right decisions by acting in ways that benefit society and reduce negative environmental impacts. Students will complete research on organizations that use sustainable and responsible models; utilize case studies to identify current and best practices; and develop guiding principles for decision making. [3 credits]
BUS-442 International Finance
Examines opportunities and risks associated with international finance. Studies the international banking system, international money market, international bond markets and international equity markets. Explains exchange rate behavior and examines currency derivatives including future and options on foreign exchanges, currency and interest swaps, and international portfolio investments. Students will evaluate strategies to hedge against foreign exposures, including economic, translation, transaction and cash flow exposures. They will also analyze and evaluate the impact of central banks and financial policies around the world. Prerequisite:
BUS-321. [3 credits]
BUS-450 International Business Capstone: Exporting and Importing
Integrates learning from business courses, courses from other departments and real world experiences through the completion of teamwork-based capstone projects. Student teams will be iven the option to work with a client or to create an international business report. Teams that choose to work with a client will develop an international business strategy and write a business plan for a specific initiative related to trade, production or investment in one or more foreign countries. At the end of the year, the team will prepare a business plan and deliver a presentation to the client. Teams that choose to conduct research will create an international business report evaluating the globalization of markets, production and investment for a selected country. Teams will interview business representatives in the United States and the foreign country. At the end of the semester, each team will deliver a presentation to students, faculty and guests at Notre Dame. Prerequisites:
BUS-302,
BUS-303,
BUS-321,
BUS-350 and corequisite
BUS-442. [3 credits]
BUS-451 Women in Leadership
Evaluates opportunities, issues and complexities that women face in the workplace. Analyzes differences between gender style and content in communications and behavior; critiques societal expectations of women and men in the workplace and in leadership roles; connects management and leadership precepts through the lens of gender; examines leadership attributes through nontraditional sources. Cross-listed as a graduate course to promote co-mentoring and networking. Prerequisite: Junior standing or permission of chair applies to Women's College students only. Fulfills general education requirement in gender studies. [3 credits]
BUS-460 Coached Emerging Leadership Practicum
Provides students the opportunity to gain meaningful leadership learning experience in an organized and sturctured format. Eligible Women's College students would be those who either hold or will hold a leadership role in campus club life, such as student government, clubs and sports teams, or in their communities, such as church or local community associations. CAUS students would need to seek a leadership opportunity at their places of work or in their communities in order to be eligible. Focus is on the students emerging leadership experience as it unfolds during the activity, which should be documented using a variety of assignments. Course credit will be given based upon the amount of time the activity requires during the course of a semester, e.g., one credit for 30 hours, two credits for 60 hours, and three credits to 90 hours. Prerequisites: One of the following courses: BUS-400, BUS-406, BUS-451, NUR-432, POL-217 or POL-462 and Junior/Senior status. The leadership course prerequisite may be fulfilled by enrolling in BUS-460W. This workshop will consist of weekly seminars wherein contemporary readings on leadership will be assigned, discussed and evaluated. On successful completion, one additional credit will be awarded in conjunction with the one, two or three credit level initially assigned to the activity. Variable credit 1, 2, 3 ]
BUS-460W Workshop: Coached Emerging Leadership Practicum
For students who have not had leadership instruction in one of their courses, this Leadership Workshop is a required co-in requisite to be taken along with BUS-460, Coached Emerging Leadership Practicum. This workshop will consist of weekly seminars wherein contemporary readings on leadership will be assigned, discussed and evaluated. On successful completion, one additional credit will be awarded in conjuction with the one, two or three credit level initially assigned to BUS-460. [ 1 credit ]
BUS-461 Business Practicum
Connects academic learning with professional experience. Develops and reinforces business related skills, especially those needed by women in business today. Provides peer support to discuss and reflect on work-related issues. Students examine individual strengths and areas for improvement. Required for Women's College students, only required for CAUS and NDMU Online students with less than 2 years of FT professional work experience. Prerequisites: Business major with senior standing and permission of instructor. [4 credits]
BUS-463 Independent Study in Business
Provides an opportunity for business students to explore an area of business in-depth while working independently and under faculty supervision. The nature, scope and design of the project to be completed, as well as a schedule of prearranged meetings, will be individually contracted between the faculty member and the student. Prerequisite: acceptance for supervision by a department faculty member. [1-4 credits]
BUS-480 Organizational Behavior
Examines the factors affecting human behavior in organizations. Students apply relevant theories to contemporary organizational problems through the use of case analyses, readings and experiential exercises. The course focuses on developing analytical frameworks to describe and assess organizational culture, structure, leadership, ethics, change, decision making, power and political processes. Prerequisite:
BUS-302. Cannot be taken if student has taken
BUS-394. [3 credits]
BUS-482 Consumer Behavior
Investigates consumer and organizational buyer behavior theory and its impact on the formulation of marketing strategy. Provides students with an opportunity to examine current buyer behavior theory including digital behavior and its use by markerts to influence consumers. Through the analysis of case studies, a thorough examination of current empirical buyer behavior research, students will design, implement and analyze buyer behavior mini-research projects. This class is designed as an interactive, collaborative seminar. Prerequisite:
BUS-303, Principles of Marketing or permission of chair. [3 credits]
BUS-483 Integrated Marketing Communications
Provides an overview of integrated marketing communications programs and the role they play in the implementation of successful marketing strategy. Students will examine the integration of traditional and non-traditional forms of communication. Traditional forms of communication include advertising, public relations and personal selling. Non-traditional forms of communication include online advertising, blogs, pod casts, social media and direct response marketing. Students will gain experience gathering and analyzing market data and developing an integrated marketing communications plan. Designed as a capstone experience. Prerequisite:
BUS-303 Principles of Marketing and junior or senior standing. [3 credits]
BUS-484 Investment Management
Emphasizes the foundation areas of investment management, including securities markets, stock and bond valuation, portfolio theory, the efficient market hypothesis and investment decisionmaking. Students will complete a research project as well as build a diversified investment portfolio for a hypothetical client. Projects involve written and oral reports. Prerequisites
BUS-225,
BUS-321. [3 credits]
BUS-485 Advanced Financial Management
Provides in-depth analysis of financial management decisions and decision-tools. Topics may include capital structure and capital issuance, dividend policy, corporate financial planning, derivatives for hedging stock volatility, derivatives for hedging interest rate risk and financial institutions. Students will complete a research project and develop strategies to manage an external environment challenge. Projects involve written and oral reports. Prerequisites:
BUS-225,
BUS-321. [3 credits]
BUS-486 Human Resource Management
Develops knowledge and skills in the human resource management functions of strategic human resource planning, job design, recruitment and selection, training and development, performance management, employee relations and compensation and benefits. Focuses on the legal environment of human resource management and its impact on the entire human resource system. Enhances background students will need to make informed human resource decisions in organizations. Prerequisite:
BUS-302. Cannot be taken if student took
BUS-315. [3 credits]
BUS-487 Advanced Topics in Human Resource Management
Provides a comprehensive review and evaluation of complex human resource management situations. Uses case studies, seminars, experiential activities and research. Students will apply their knowledge, skills and experience in recommendations to address real-world human resource issues. Prerequisite:
BUS-302,
BUS-486. [ 3 credits ]
BUS-500 Human Resource Management
Examines basic human resource management issues--strategic human resource planning, recruitment and selection, training and development, performance management and compensation and benefits. Learners apply the theories of each of these areas to developing a portfolio of practical, useful human resource applications. [ 3 credits ]
BUS-501 Managing in Complex Environments
Presented through competing viewpoints of management, managers, and managerial criticism, learners examine and reimagine traditional management functions of planning, organizing, leading as well as the paradoxes these ideas present when applied to the complex invironmental faced by today's organizations. Resources and assignments facilitate both the comprehension and application of management theories to contemporary situations as students develop strong scholarship habits that form the basis of the program. Must be taken within the first 9 credits of the program. [ 3 credits ]
BUS-511 Topics in Leadership
Examines special topics and issues in leadership, followership and management. Course content changes to address contemporary thinking and issues. Course may be taken more than once under different topics. [ 3 credits ]
BUS-512 Topics in Finance
Examines special topics and issues in finance. Course content changes to address contemporary thinking and issues. Course may be taken more than once under different topics. [ 3 credits ]
BUS-513 Topics in Health Care
A selection of health care related courses geared to specific interests of students and/or issues that are of current interest in the field. [ 3 credits ]
BUS-514 Topics in Human Resource Mgmt
A selection of courses geared to specific interests of students in human resource management and/or specific issues in the field. 3 credits.
BUS-515 Topics in Marketing
A selection of marketing courses geared to specific interests of students and/or specific issues in the field. 3 credits.
BUS-520 Introduction to the U.S. Healthcare System
Introduces the student to the organization and structure of the U.S. health care system, including institutions, professionals and government programs. Topics also include policy issues relating to access, efficiency and quality of health care services. [ 3 credits ]
BUS-521 Health Care Economics
Introduces students to economic theory as it relates to the delivery of health care services. Topics include the role of health insurance financing for medical services including managed care, and its influence on consumer and provider behavior relative to the demand and supply of healthcare services. Additional topics include competition in the delivery of health care services, the role of government and regulation, whether greater expenditures on health care insures better health, cost shifting, and the challenge of measuring value in healthcare outcomes. [ 3 credits ]
BUS-522 Essentials of Healthcare Financing
Introduces the learner to the basics of accounting and financial management; enables students to read and analyze operating and capital budgets. This course id designed for the non-financial healthcare manager who must be able to understand and effectively use financil concepts and tools. [ 3 credits ](MSN students only)
BUS-523 The Business of Healthcare
Introduces the language and theory of customer service, negotiation and the marketing process. Students will examine the framework and components of customer service and negotiation as applied to the healthcare industry. Students will also study core healthcare marketing concepts and the important role a marketing plan plays in supporting the implementation of an organization?s strategic plan. This course is highly interactive and utilizes role play, case analysis, and group/team assignments. [ 3 credits ]
BUS-525 Health Services Financing
Introduces the student to public and private forms of financing health care services in the United States. Topics include employer-sponsored health insurance, Medicare, Medicaid, and managed care. Special focus will be given to the Maryland all-payer rate system and the Patient Protection and Affordable Care Act. [ 3 credits ]
BUS-527 Business Study Tour
Tours to various parts of the world designed to combine study and travel. Examines the interplay of culture, politics, economics, and society of tour country; compares approaches to economic and social policies in tour country and the United States; examines how tour country's awareness and public perceptions of environmental issues have changed over time; explores how different economic and cultural systems in the U.S. and tour country affect life in the other countries. Organized and directed by members of the department. Serves as a 500 level business elective for graduate students. [ 3 credits ]
BUS-530 Financial Analysis
Emphasizes the foundation areas of finance to assist learners in practical business decision making. Introduces financial management concepts including time value of money, net present value and alternative measures, financial ratio analysis, capital budgeting, cost of capital, and asset valuation. Prerequisite:
BUS-537 Aspects of Financial Reporting or waiver of
BUS-537 based on business experience and previous course studies. [ 3 credits ]
BUS-533 Advanced Financial Analysis
Provides in-depth analysis of financial management decisions and decision-tools. Topics may include capital structure and capital issuance, dividend policy, corporate financial planning, derivatives for hedging stock volatility, derivatives for hedging interest rate risk, and financial institutions. Students will complete a research project and develop strategies to manage an external environment challenge. Projects involve written and oral reports. Prerequisite:
BUS-530. [ 3 credits ]
BUS-534 Investment Analysis
Emphasizes the foundation areas of investment management including securities markets, stock and bond valuation, portfolio theory, asset allocation, the efficient market hypothesis, and investment decision making. The course includes completing a research project as well as building a diversified investment portfolio for a hypothetical client. Projects involve written and oral reports. Prerequisite:
BUS-530. [ 3 credits ]
BUS-536 Cases in Finance
Explores the role of finance in organizational planning, structure, and decision making. Learners work individually and in small groups analyzing practical case scenarios. Communicating financial information is a major emphasis. Prerequisite:
BUS-530 or permission of instructor. [ 3 credits ]
BUS-537 Aspects of Financial Reporting
The focus of this course is not how accountants create financial statements; the focus is how a manager uses financial statements in business decision-making. Orients learners to financial accounting ractices, leading to the preparation of financial statements. Learners acquire knowledge of the language of accounting and the elements of the balance sheet, income statement and the statement of cash flows. Topics include the application of accounting theory and generally accepted accounting principles to business transactions, and the use of ratios and other tools to analyze financial reports. [ 3 credits ]
BUS-538 Data Driven Business Decisions
Introduces the role that data plays in understanding business outcomes, including uncertainty, the relationship between inputs and outputs, and complex decisions with tradeoffs. Students work with real-life examples to interpret statistical distributions, understand hypothesis testing and evaluate reliability. [ 3 credits ]
BUS-540 Human Resource Development
Explores the philosophy and practice of human resource development or training in organizations. Learners consider the common developmental needs of workers at different stages of their careers and the role of staff development and training within the context of total organizational development. Readings, case analyses, and group discussion are integral to this experience. [ 3 credits ]
BUS-541 Legal Issues in Human Resource Management
Explores the fundamentals of workplace law. Emphasizes federal and state equal employment law, compensation and benefits law, legal termination practices and labor relations. Learning is based on readings, interactive discussions about the practical applications of legal theory, and a major research paper. [ 3 credits ]
BUS-542 Performance Management Systems
Describes the purposes and criteria for effective performance management systems including the major approaches and techniques used in each approach. Evaluates the advantages and disadvantages of different methods and reinforces the importance of integration with corporate management strategy. Uses readings, case analyses, and experiential activities to examine different elements of performance management. [ 3 credits ]
BUS-545 Compensation Strategies
Explores in depth the concept of compensation in the workplace, encompassing all forms of financial returns and tangible services and benefits employees receive as part of the employment relationship. Included are an exploration of the total returns for work, including cash compensation and benefits, and such relational returns as recognition and status, employment security, challenging work and learning opportunities. Special focus will be given to the selection, development and implementation of appropriate compensation strategies, given the external environmental influences and realistic internal resource constraints with which today's organizations must cope. [ 3 credits ]
BUS-551 Leadership's Dark Side
Goes beyond the usual concepts of business ethics and leadership prescriptions to the heart of leadership's dark side by exploring the personality and psychology underpinning the dance between leaders and followers and the factors that lead them to perpetuate dark side. Students develop strategies as they study historical and present day leaders and followers whose unethical, immoral or incompetent behaviors have damanged lives and organizations. [ 3 credits ]
BUS-554 Women in Leadership
Increases the learner's awareness of societal expectations, pitfalls, and opportunities faced by women. Emphasizes the role of women leaders, deciphering the code of the workplace, and confronting female collusion in silencing women's ways of knowing. Often cross-listed with undergraduates to promote cross-generational mentorying. [ 3 credits ]
BUS-558 Leadership and Leading
Develops learners' personal capacities to lead others and manage leadership development. Learners grapple with current leadership issues applying theory and extending lessons provided by cases and ideas of leaders both past and present. Personal leadership and interpersonal skill are developed through guided exercises in group interaction, emotional intelligence, self-awareness, and reflection. Prerequisite: BUS-501 or NPM-502 and a minimum of 9 credits completed in either MA in Leadership and Mangement, MA in NPM or graduate certificate program. Students who are at least midway through other graduate programs are welcome to attend with permission of the instructor. [ 3 credits ]
BUS-559 Lateral Leadership
Explores the importance of lateral or non-positional leadership--leadership through influence and ideas--in our communities and workplaces. Develops lateral leadership skills that are becoming more important in our networked world and flattened organizations because influencing others occurs across a broad range of positional leadership settings. [ 3 credits ]
BUS-560 Marketing Management
Examines the concepts and processes used in designing and implementing marketing-driven strategies. Students will learn a marketing strategy decision making process which takes full advantage of secondary data resources. Case studies, in-class discussions and a semester-long project provide students with an opportunity to design marketing strategies utilizing marketing principles, descriptive statistics, competitive information and management functions such as analysis planning, implementation and control. [ 3 credits ]
BUS-561 Elements of Marketing Communications
Examines in-depth the roles that sales promotion, advertising, public relations, direct marketing and personal selling play in the accomplishments of a firm?s marketing objectives. Prerequisite:
BUS-560 or permission of department chair. [ 3 credits ]
BUS-562 Leading Organizational Change
Examines the core problems organizations and people face as they move through the dynamic processes of innovation and change. Leading change is a complex, long-term and challenging endeavor and a central process in the practice of leadership. Change is studied at every level, individual, organizational and societal, through a contextual lens. Students will identify highly successful change efforts and evaluate the strategies and techniques used. The key issues of changing behaviors, getting the rational mind and emotional mind to work together, overcoming resistance to change, and the role of leaders in the process will be important themes. [ 3 credits ]
BUS-571 Sr Prof in Hum Res (SPHR Rev)
This course focuses on strengthening your knowledge base by participating in a comprehensive review of the HR body if knowledge, while preparing for the Human Resource Certification Institute (HRCI) Senior Professional in Human Resources (SPHR) national exam. Utilizing the SHRM Learning System, the course will cover six Human Resources areas of competency: Strategic Management, Workplace Planning and Employment, Human Resources Development, Compensation and Benefits, Employee and Labor Relations; Health, Safety and Security. Key concepts will be reinforced through lectures, discussions, case studies, jeopardy games, post-test reviews and issues related to Human Resources. The instructor holds the Senior Professional in Human Resources (SPHR) {or PHR} credential. Upon completion of this course, you will receive 3 graduate credits, if applicable, as well as a certificate of completion from the Society for Human Resources Management (SHRM). 3 credits.
BUS-580 Coached Leadership Practicum
Offers students an individualized, real-world and impactful leadership learning experience which provides a hands-on opportunity to apply what has been learned in leadership courses. Each student will develop and submit a semester-long project proposal to be carried out in her or his social or business community requiring personal leadership responsibilities. Once the project proposal is approved, the student will carry out the project supported by an appropriate professionally-trained volunteer coach and the Program Director. The course will conclude with a reflective assessment of the student's leadership of the project and the lessons learned therefrom to be applied in future leadership opportunities. Prerequisites:
BUS-558 or
NPM-510. [3 credits]
BUS-640 Managing Projects in Contemporary Organizations
Provides a socio-technical perspective to the management of projects and explores major concepts through multiple lenses, not only the professional fucus of Project Management Institute. Project managers as well as others interested in project management gain tools to add the appropriate level of structure and rigor to their own practice. Includes planning,scheduling, organizing and implementing projects with an emphasis on the project management process and tools used in project management. Online learning experience. Prerequisite: Willingness to learn the basics of Microsoft Project. [ 3 credits ]
BUS-641 Project Monitoring and Delivery
Examines the various interrelated functions impacting project deliveries and how these functions contribute to the strategic success of an enterprise. It is designed to provide the advanced knowledge required to develop, analyze and change a project plan, determine risk and allocate the necessary resources to effectively manage and complete a project in a simulated environment. Online learning experience. Prerequisites:
BUS-640. [ 3 credits ]
BUS-642 Managing Project Performance
Identifies the management processes required to ensure the project is completed within budget and on schedule. Provides the knowledge required to cost a project, develop a project plan, and allocate the necessary resources to manage a project. Supply chain management is a major focus. Expands the conversation on and identifies methods for reducing and mitigating risks. Online learning experience. [ 3 credits ]
BUS-643 Leading Process Improvement
Provides an in-depth analysis of the tools, techniques, and processes involved in acquiring and managing project teams toward continuous process improvement while balancing the needs of all stakeholders. Assists project managers in developing, training, and managing both high performing process improvement teams working on complex projects. Learners develop a variety of planning documents to enhance ability of the project team to anticipate, meet, and possibly exceed customers' expectations. Online learning experience. [ 3 credits ]
BUS-651 Strategic Organizational Leadership
Clear strategic thinking and innovative implementation are critical to successful leadership in today's highly unstable and increasingly competitive business environment. Leading strategically means much more than strategic planning--it means taking a broad holistic and socially just view, identifying and analyzing competing interests, communicating effectively, and rapidly making mid-course corrections. This class takes a multi-disciplinary approach to strategic planning, communication, and implementation, drawing on ideas from the social sciences, leadership and management studies, and social justice and sustainability models. Prerequisites:
BUS-530,
BUS-558,
BUS-560 and completion of 21 graduate level credits. [ 3 credits ]
BUS-698 Independent Study
Offers opportunity to conduct independent research, under faculty supervision, in an approved area of study. The nature, scope and design of the project, as well as the schedule of pre-arranged meetings, are contracted individually between the faculty member and the learner. Perquisite: Permission of the instructor and the chair of the business and economics department. Learners who elect
BUS-698 may not take
BUS-696. [ 3 credits ]
CST-534 Data Driven Business Decision
Introduces the role that data play in understanding business outcomes, including uncertainty, the relationship between inputs and outputs, and complex decisions with tradeoffs. Students work with real-life examples to interpret statistical distributions, understand hypothesis testing and evaluate reliability. [3 credits]
ECO-211 Introduction to Macroeconomics
Focuses on the United States economy and its relations with the world. Examines how interactions among consumers, businesses, government and the rest of the world impact economic growth, inflation, unemployment and business cycles. Investigates the impact of monetary and fiscal policies on the overall performance of the economy. Fulfills general education requirement in social science. [3 credits]
ECO-212 Introduction to Microeconomics
Examines the manner in which prices are determined and limited resources are allocated efficiently through mastery of basic supply and demand. Considers the behavior of producers and consumers under various competitive conditions. Assesses the role of government in responding to market failures. Fulfills general education requirement in social science. [3 credits]
ECO-220 Honors: Economics and Contemporary Issues
Applies economic principles and methodologies to the decision-making process of individuals, businesses and governments. Evaluates current political, social and economic events using basic economic theories and principles. Prerequisite: Morrissy scholar or permission. Fulfills general education requirement in social science. [3 credits]
ECO-311 Applied Macroeconomics
Examines data related to economic, finance and international indicators. Applies macroeconomic theory to assess the current state of the economy and to forecast economic activities in the near future. Evaluates current economic policies in light of the economic forecast. Prerequisite:
ECO-211. [3 credits]
ECO-330 Honors: Food Safety Risk Analysis
Analyzes the extent and significance of food-borne diseases in the United States and around the world. Examines the most important hazards to food safety, including food additives and pesticides, microbial hazards, irradiation, and food defense as well as science-based solutions to their management. Considers the interdisciplinary risk analysis paradigm as a modern approach to food safety systems in considerable detail. Prerequisite: Morrissy scholar or permission. [3 credits]
ECO-342 Introduction to Public Finance
Analyzes the role of local, state and federal government in meeting the demands of the public through examination of government's expenditure and taxing policies. Examines the theory of public goods, public expenditures, taxation, public choice, fiscal federalism, budgeting and benefit-cost analysis along with their application in public policy. Prerequisite:
ECO-211 or
ECO-212. [3 credits]
ECO-348 Economic Theory of Management
ECO-402 Money and Banking
Examines the interactions between the United States financial system and the wider economy. Studies current developments in monetary policy and financial markets and explores the impact of money on the productive sector of the economy. Analyzes current economic, financial and international issues and tracks a variety of economic indicators to predict the actions of the Federal Reserve. Prerequisite:
ECO-211 or permission of instructor. [3 credits]
ECO-404 International Economics
Examines international trade theory, international trade policy and international finance from multi-country and multicultural perspectives. Applies economic models to explain the benefits from trade and its effect on the distribution of income among different groups within a country. Studies the impact of protectionist policies on the standard of living of both importing and exporting countries. Describes the balance of payments and develops models of exchange rates. Investigates international capital and finance issues in light of the current economy. Fulfills eneral education requirement in cross cultural studies. Prerequisite:
ECO-211 or
ECO-212. [3 credits]
ECO-411 Topics in Economics
Provides opportunities to pursue special topics of current interest in the field of economics. [3 credits]
ECO-463 Independent Study in Economics
Provides opportunities for a student to study a topic of special interest in economics under the guidance of a faculty member. [3 credits]
ECO-548 Economic Theory in Management
Examines the economic environment in which firms operate. Introduces microeconomic and macroeconomic concepts and techniques to help managers "think like economists" when dealing with tactical issues or deciding on strategic directions for their firms. Provides the macroeconomics foundations for successful business decisions in a global economic environment while exposing students to a broad array of economic issues. [ 3 credits ]
ECO-550 Managerial Economics
Introduces economic methodologies to managerial decisions. Examines consumer demand, production costs, and output/price combinations that maximize firms' goals under different market structures. Applies basic math and statistics tools to evaluate business choices. All statistics and mathematics used in the class are explained in basic terms at the point of first usage. [ 3 credits ]
NPM-411 Topics in Nonprofit Management
Provides students an opportunity to study a variety of current issues related to nonprofit management. Recent topics have included: grant writing, nonprofit marketing and fundraising strategies, and planning for service. [3 credits]
NPM-501 Strategic Planning in the Nonprofit Sector
Explores strategic and operational planning in the nonprofit sector, its similarities to and differences from the for profit and public sectors. Based on this examination of the sector environment, learners engage in strategic planning for the specific nonprofit program of their choice. Corequisites:
NPM-510,
NPM-531. [ 3 credits ]
NPM-510 Leadership and Organizational Development in Nonprofits
Compares and evaluates leadership and organization development theories to the nonprofit sector. Learners expand their organizational development skills through exploring the differing needs and cultural perspectives of staff, volunteers, board members, donors and consumers. Compares and contrasts leadership in the for-profit and nonprofit sectors. Learners focus on assessing their leadership strengths and weaknesses through textural readings, assessment tools and case studies. [ 3 credits ]
NPM-511 Topics: Nonprofit Mgmt
NPM-517 Negotiation & Conflict Resol
Development of a working knowledge of the nature, strategies, tactics and skills needed in contract negotiation and conflict resolution. His course helps students develop an effective approach to analyzing and managing the negotiation process. The class is highly interactive and provides hands-on experience through a series of simulation exercises. 3 credits.
NPM-520 Board Development and Human Resource Management in Nonprofits
Examines the unique human resources challenges in nonprofits including strategic workforce planning, hiring,training, personnel evaluation and compensation. Recruiting, developing and managing a volunteer Board of Directors is reviewed along with broader concepts of volunteer management. Learners select and apply these concepts to a portfolio of practical, useful Human Resource applications. [ 3 credits ]
NPM-525 Starting a Nonprofit Organization
Engages learners determining whether they should create a new 501 (c) (3) nonprofit corporation. Learners explore the nuts and bolts of what would be involved from the Articles of Incorporation to the ways to dissolve a nonprofit. Engages learners in comparing the legal structures of nonprofit versus for profit entities, exploring state and federal requirements for creating a nonprofit, and learning how to develop a business plan that includes fundraising, marketing and program development. [ 3 credits ]
NPM-531 Managing Financial Resources in Nonprofits
Introduces the underlying concepts, language and reporting methods of accounting and financial analysis. Emphasizes understanding and using accounting and financial statements, rather than producing them. Topics include budgeting, working with accountants and financial analysts to achieve organizational goals, and managing financial resources are explored through practical problem sets. [ 3 credits ]
NPM-540 Effecient Resource Use
This course provides a sound conceptual basis in the economic concepts that are fundamental to all nonprofit organizations. The emphasis is on resource allocation. Price formation, production and costs, and economic impact analysis. Students will explore the trade-offs nonprofit organizations face and methods for evaluating them. The economic impact of nonprofit organizations on the people and communities which they serve will be developed conceptually.
NPM-545 Fundraising and Grant Writing
Explores the various methods that nonprofits use to raise funds to support the organization's operations and programs. Addresses basic grant acquisition methodologies including conducting grant research, making contacts, and creating standard and comprehensive case statements. Learners write the grant application of their choice. [ 3 credits ]
NPM-551 Government-Nonprofit Relationships
Explores the relationship between the public sector includinghow each sector influences the other. The inquiry reviews the development and implementation of public policy and how nonprofits influence government. Learners track a specific issue of their choice. [ 3 credits ]
NPM-552 Netwkg, Partner & Merg in Nonpr
The environment of nonprofit organizations has become increasingly complex. Interrelationships among different nonprofit organizations are evolving rapidly with alliances, joint ventures, and mergers becoming increasingly frequent. The complex and dynamic interactions within these nonprofit coalitions and the business and government sectors will be the focus of this course. 3 credits.
NPM-570 Nonprofit Marketing
Focuses on the complementary aspects of marketing and communications for a non-profit organization. Topics include segmentation, branding, and membership recruitment. This course also explores the roles of public relations, advertising and social media, as well as the process of preparing persuasive communication for target markets. Learners prepare a case statement, communications and social media strategy for an organization or program. [ 3 credits ]
NPM-580 Program Evaluation Methods
Examines performance measurement and outcomes assessment for nonprofit organizations. Learners are also introduced to the use basic descriptive statistics to identify, measure and present information, particularly to their organizations' Boards and to outside stakeholders. Learners develop an evaluation design for the program of their choice. [ 3 credits ]
NPM-690 Master's Project Seminar
Provides a framework for each learner to develop an original project as a capstone to the master's program. Projects may range from the development and leadership of a major new initiative for a non-profit organization to a written thesis based on an original investigation of a specific question in nonprofit management. Through this capstone endeavor, the learner integrates the theory and practice of many courses. The particular design of the project must be approved by the seminar leader. The seminar experience provides learners the opportunity to discuss their progress and outcomes with their peers and faculty. Learners are required to achieve the grade of B or higher to complete this requirement. Prerequisite: Completion of 21 credits, including the following core courses:
NPM-501,
NPM-510,
NPM-525,
NPM-580, and
NPM-531. [ 3 credits ]
NPM-691 Master's Project Seminar II
Continues
NPM-690 for particularly comprehensive projects. [ 3 credits ]
RIS-501 Risk Management
Provides an introduction to the risk anaylsis paradigm where organizations intentionally manage, assess and communicate about risk. Risk management is about making effective decisions under conditions of uncertainty. A generic risk management model is introduced and developed. Students learn to apply several risk management methodologies. [ 3 credits ]
RIS-502 Risk Assessment
Provides an introduction to a generic and generalizable risk assessment model as well as to several qualitative risk assessment techniques. Students learn to apply qualitative techniques. [ 3 credits ]
RIS-601 Uncertainty
Surveys epistemic and aleatory uncertainty. Explores the use of probability distributions to address these sources of uncertainty. Explores the use of prabability to represent uncertainty using probability distributions. [ 3 credits ]
RIS-602 Quantitative Risk Assessment
Introduces deterministic and probabilistic risk assessment. Students learn to build and use probabilistic risk assessment models. Emphasis is placed on communicating uncertainty to decision makers. [ 3 credits ]
RIS-603 Risk Communication
Prepares students to respond professionally to the special challenges of coordination among risk managers and risk assessors and focuses primarily on risk and crisis communication where there is considerable uncertainty. Students learn how to map risk communication messages. [ 3 credits ]
RIS-630 Ethics and Risk Governance
Examines the ethical issues and social responsibility related to risk problems through the lends of current events. Topics include such things as ethical principals in the face of system collapse, protecting the most vulnerable, the public's role in decision making, and managing risk for development. [ 3 credits ]